The Communicator

October Issue – See All

A Canadian Agriculture Broadband Strategy

There is a major disparity in the access to Canadian telecommunications and internet services between urban and rural communities.

To Become Different

The definition of change as a verb is “to make or become different.” Life is full of changes – personally and professionally. When a big change happens, we like to follow it up by saying, “When things get back to normal.” Normal is conforming to a standard, and after a change, really there is no “getting back to” because things are different.

Reaching Out to Retailers

In October 2020, the Canadian Association of Agri-Retailers (CAAR) launched an online member survey tailored exclusively to the retail members of the association. Click here to complete the survey and provide your input to help shape the future of CAAR. 

Get to Know the CAAR Board: Cathi Douglas

The CAAR Communicator sits down for a Q&A with Cathi Douglas to learn about her journey through the ag retail industry and involvement with the CAAR Board.

Tours and Tradeshows Take Virtual Format

In the summer of 2019, sales reps, retailers and farmers gathered at demonstration plots across the country, taking advantage of the opportunity to see in person how crop inputs work in the field and to build relationships. What a difference a year makes.

Fitting Foliars into the 4Rs

Choosing the right source, at the right rate, at the right time and in the right place works well in traditional soil fertilizer application, but can the principles of the 4R Nutrient Stewardship program be applied to foliar fertilizer?

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CAAR is pleased to announce Scott Downey, one of the keynote speakers scheduled to present at the 2021 Virtual CAAR Conference, will discuss how the sales and decision-making process has evolved within the farm business and understanding a customer's journey approach can help strengthen the relationship with your customers. 

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Mark your calendars and register for the virtual conference on Monday, November 30, registration is open for attendees and exhibitors.

The 2021 Virtual CAAR Conference focuses on the business of ag retail and connecting the agriculture industry, featuring keynote and concurrent sessions, opportunities to connect and engage with retailers, exhibitors, and industry reps, and resources for ag retailers to provide the best service for their customers.

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CAAR is pleased to announce Justin Funk, one of the keynote speakers scheduled to present at the 2021 Virtual CAAR Conference, will highlight some of the key findings from his Multi-Generational Farm Study as they relate to the Customer Journey and will discuss the implications to the Canadian Ag Retailers. 

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CAAR Mart provides ag retailers with a wide variety of products like signage and labelling that helps keep employees, customers and the public safe, informed and aware of hazards and safety procedures.

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The Canadian Centre for Cyber Security (Cyber Centre) recently published the National Cyber Threat Assessment 2020 document, highlighting the cyber threats facing individuals and organizations in Canada.

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Hosted annually at the CAAR Conference, The CAAR Awards highlights the achievements and dedication of CAAR members who serve their community and the ag retail industry. The awards celebrate excellence in various areas of retail management, agronomy, 4R nutrient stewardship, and lifetime achievements.

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Alberta’s Crop Protection Guide, more commonly known as the Blue Book, has grown to be one of the most valued resources amongst Alberta farmers, agronomists and agriculture professionals.