ESSENTIAL NEWS FOR AGRI-RETAILERS
The Communicator

February 2024 Issue – See All

Views, Considerations & Unknowns for 2024

With 2024 upon us, the agriculture trade show and seminar season is now in full swing.

Increasing your company’s brand reputation

A well-thought-out brand marketing campaign will help you grow and promote your brand.

CN expands its central US reach

Canadian National has agreed to purchase the agricultural Iowa Northern Railway.

Show your mature workforce the love they deserve

Learn how the top employers support the ever-evolving needs of their employees through their changing career phases.

The world of seed technology: things to know for 2024

With science changing along with the seasons, we look at the world of seed technology, offering a forecast.

5 agricultural technology trends to watch in 2024

As more Canadian farmers are accepting of new technologies over ye olde tried and true, look at some ways more AgTech can improve the sector’s lot.

The world is not enough

Wanting to do their part in reducing global GHG emissions, Canadian farmers still can’t catch a break from federal tax fees. But what’s going on around the world?

The current state of global agricultural testing

Using just-in-time technology to thwart the spread of pathogenic disease in ag.

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“Rosenort Agro has been a member of CAAR since pretty well the beginning of CAAR,” says Denis Benjamin, General Manager, Rosenort Agro. Rosenort Agro was started by Levi Brandt in the late 1940s as a fuel and oil company.

By the 1960s, Levi expanded his business with bagged fertilizer which eventually changed to bulk fertilizer and crop protection products. Levi’s sons Chuck and Rudy eventually took over ownership of the company in the late 1970s and early 1980s.

In 1978, Liquid floaters were purchased that same year to apply liquid fertilizer and pre-emerge chemicals. This started the custom application venture that is so important to the company today. Throughout the 80s and 90s, the Brandt’s steadily grew the core businesses while expanding into anhydrous ammonia, agronomy, selling seed.

In 2003, Denis Benjamin joined Rosenort Agro as General Manager. Today, many of the same traits that Levi founded his business on are essential to the success of the business and their customers.

Benjamin says Rosenort Agro is a member of CAAR for two fundamental reasons: Training – for themselves and for their customers, and Networking. He says CAAR provides the training for anhydrous ammonia in particular – which is a key component of his business. He says CAAR makes it easy to stay up to date on fertilizer as well as herbicide regulations, as well as changes to Transport Canada regulations. As an independent retailer these resources are invaluable to the company.

He also says he values the networking opportunities provided by CAAR. He says he attends the conference most years to have the chance to network with colleagues in the industry.

Related Articles

  • The world is not enough Wanting to do their part in reducing global GHG emissions, Canadian farmers still can’t catch a break from federal tax fees. But what’s going on around the world? By Andrew Joseph, Editor While there are always ...
  • Show your mature workforce the love they deserve Learn how the top employers support the ever-evolving needs of their employees through their changing career phases. By Denise Faguy, Associate Editor If there’s one thing all within CAAR can agree upon, is that ...
  • Views, Considerations & Unknowns for 2024 With 2024 upon us, the agriculture trade show and seminar season is now in full swing. By Mitch Rezansoff, Executive Director With 2024 upon us, the agriculture trade show and seminar season is now in full swing....
  • What’s New in the Canadian Ag Labour Market? A look at the country’s labour forecast through 2030. Andrew Joseph, Editor The Canadian Agricultural Human Resource Council (CAHRC) has released an executive report entitled Sowing Seeds of Change. It’s an agric...
  • Valued Ag Associations Why do agricultural associations exist? By Mitch Rezansoff, Executive Director Why do agricultural associations exist? The period of COVID lockdowns accompanied by economic disruptions forced many within the ag i...

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