Did you know that in 2017, 57% of farmers said they turn to their retailers for 4R advice?

By becoming 4R Designated agri-retailers can align their businesses with the principles of 4R nutrient stewardship to provide the sustainable, on-farm nutrient management advice that farmers are demanding.

Farmers are increasingly facing pressures from the supply chain and the general public to demonstrate on farm stewardship and the 4R Nutrient Stewardship (Right Source @ Right Rate, Right Time, Right Place®) Program can provide a strategic opportunity to meet those challenges. 4R Nutrient Stewardship provides a framework to achieve cropping system goals – increased production, increased farmer profitability, enhanced environmental protection and improved sustainability. 4R Nutrient Stewardship requires the implementation of best management practices (BMPs) that optimize the efficiency of fertilizer use. The goal of fertilizer BMPs is to match nutrient supply with crop requirements and to minimize nutrient losses. Selection of BMPs varies by location, and those chosen for a given farm are dependent on local soil and climatic conditions, crop, management conditions and other site-specific factors. Learn more about Designation.

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