Wednesday, February 14
Panel Discussion: Understanding Farmers Needs and Expectations
Wednesday, February 14 | 8:45 - 9:45 am
As a trusted advisor for farmers, agri-retailers serve as an essential resource for information, goods, and services.
Gain some insight from our farmer panel on their needs and expectations from retailers to help build and continue their success, and in return your success.
Argyle Farms, Dutton, ON
Serfa's Farm, AB
LDS Farms, Leroy, SK
The Innovation Showdown
The Innovation Showdown is back! Get ready to be wowed by the presentations from the CAAR Conference exhibitors at this exciting and fast paced session. Participants will be announced shortly!
Wednesday, February 14 | 11:15 am – 12:00 pm
Click here for more information about The Innovation Showdown.
Maintaining access to international markets is essential for Canada’s farmers. Cereals Canada, will discuss market access issues such as MRLs and their impact on farmers as well as Canada’s global customers. Keep It Clean, a joint initiative of Cereals Canada, Pulse Canada and the Canola Council of Canada, supports getting timely and accurate information into the hands of farmers. The presentation will highlight how Canadian agriculture is working across value chains to Keep It Clean while meeting commitments to our customers.
Voted 'Best Comedian in Canada', Dave Hemstad is a three-time Canadian Comedy Award nominee who began performing on national television in 2002. In addition to his own half hour Comedy Now Special on CTV and his Gala performance at the prestigious Just for Laughs Festival in Montreal he has taped appearances for both the Halifax and Winnipeg Comedy Festivals for CBC.
Dave has many acting credits to his name including having starred in the Showcase comedy series Almost Heroes. Dave is currently a regular on CBC's smash hit The Debaters for both television and radio.
In addition to his many international appearances, Dave is proud to have performed in every province AND territory in Canada.
Evolve your marketing mindset to stand out in a crowd through social media and other channels. Challenge yourself to think differently about how you market yourself and your business and learn how to use those skills to help you stand out from your competitors. (It may be easier than you think.)
Agriculture More Than Ever engages with people across the industry to help them be a voice in the food conversation, build trust, and improve perceptions of Canadian agriculture. Since 2012, thousands of agvocates and groups have added their voices to the conversation.
Agriculture More Than Ever
Agriculture More Than Ever
Panel Discussion: Selling the Business of Agronomy
Thursday, February 15 | 11:00 am - 12:00 pm
sponsored by ADAMA
There is value in knowledge, but putting a price on an advisory service like agronomy can be a challenge.
This panel consists of 3 retailers who have had success building a business model that includes agronomy as a for-fee service and focusing on selling and designing the business of agronomy.
Veritas Farm Business Management
So, as business owners and managers, where do we begin? Our first job is ‘clarity’ about the compelling value we commit to deliver, the extraordinary future we commit to create, how we’ll get there, the extraordinary bottom line we commit to generate...and the values and standards that will guide us along the way. Most businesses lack this kind of clarity… and it’s hurting them badly.
Then we must implement flawlessly, create world-class operating efficiency and deal more effectively with non-performance. Lack of clarity and failure to deal with non-performance are two of the biggest challenges facing many businesses today. So, we must all manage smarter and more courageously. Finally, we must achieve some kind of balance in our families and our lives. We have customers at home too!
In this insightful, inspiring and entertaining closing Keynote Donald Cooper will inform you, challenge you, disturb you and leave you with a new and powerful understanding of your business, your customers and your life!
Donald earned an MBA from the University of Western Ontario, followed by 18 years at Cooper Canada, the family business. If you grew up playing sports in Canada, you’ve probably had Donald’s last name on some part of your body.
At age 43 Donald left the family business and in just 3 years he fundamentally redefined the customer experience, for which he was voted Canada’s Outstanding Innovative Retailer.
Now, drawing from his real-life experience as a world-class manufacturer, retailer and business coach, Donald helps companies rethink and reinvent themselves to create compelling customer value, clarity of purpose and long-term profitability.