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The Communicator

February 2024 Issue – See All

5 agricultural technology trends to watch in 2024

As more Canadian farmers are accepting of new technologies over ye olde tried and true, look at some ways more AgTech can improve the sector’s lot.

The world is not enough

Wanting to do their part in reducing global GHG emissions, Canadian farmers still can’t catch a break from federal tax fees. But what’s going on around the world?

CN expands its central US reach

Canadian National has agreed to purchase the agricultural Iowa Northern Railway.

The world of seed technology: things to know for 2024

With science changing along with the seasons, we look at the world of seed technology, offering a forecast.

The current state of global agricultural testing

Using just-in-time technology to thwart the spread of pathogenic disease in ag.

Show your mature workforce the love they deserve

Learn how the top employers support the ever-evolving needs of their employees through their changing career phases.

Increasing your company’s brand reputation

A well-thought-out brand marketing campaign will help you grow and promote your brand.

Views, Considerations & Unknowns for 2024

With 2024 upon us, the agriculture trade show and seminar season is now in full swing.

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5 agricultural technology trends to watch in 2024

As more Canadian farmers are accepting of new technologies over ye olde tried and true, look at some ways more AgTech can improve the sector’s lot.

By Ron Baruchi, Chief Executive Officer, Agmatix

Over the past year, the Canadian (and global) agricultural industry faced challenges from extreme weather to supply chain issues.

Researchers and engineering teams have developed innovative agtech tools to address these issues and meet the goal of feeding a growing population—all while improving efficiency and yields.

While these agricultural tech tools are different in their science, each ultimately aims to improve farmer performance.

Here are five key trends anticipated to play a critical role in the agricultural industry in 2024.

#1: Generative Artificial Intelligence in AgTech

Of all the 2024 trends in digital agriculture, the role of Gen AI, or generative AI, is likely to be one of the most significant. The potential of Gen AI on the global economy is already being calculated in trillions of dollars, as the science presents us with a historic opportunity to optimize processes, cut costs, and importantly, fuel innovations through improved modelling to fuel decision-making.

Companies are already using Gen AI through digital crop advisors, allowing agronomists to distill agronomic data into actionable recommendations for farmers. These tools enhance crop management by analyzing big agronomic data, providing AI-supported insights to optimize production practices. This helps farmers understand patterns affecting the performance of crop varieties and production on their specific farms, and tracks climate trends to help farmers become more resilient to the changing climate.

#2: Using Digital Twins to Optimize Field Trials

An interesting 2024 trend is the increased integration of digital twins into field tests and field test planning. A digital twin is a digital model or a virtual representation of an actual physical product, system, or process. These allow researchers and designers to experiment as though they were handling its physical counterpart, reducing the need for expensive and time-consuming field trials.

Generating real-world data is a costly and time-consuming process, averaging more than 150 studies and over 11 years to register a new active ingredient . From 2010-14, developing a new crop protection product cost around $286 million, of which, $47 million (approximately 16 percent) was budgeted for field trials.

Synthetic data can enhance the performance of digital twins. Based on real-world data, synthetic data can supplement data gaps, significantly reducing the time, cost, and effort in bringing new agricultural products to market. These tools provide a competitive edge for agricultural input suppliers seeking regulatory approval, or seed companies that rely heavily on experimentation to improve their seed genetics.

#3 Technical Innovation in Regenerative Agriculture

More significant technical innovation and research into regenerative agriculture will continue over the coming year. Essentially mimicking natural processes and biodiversity on agricultural land, the ultimate aim of regenerative agriculture is to improve soil health to boost yield.

To address the challenges of climate change and feed a global population of over eight billion, regenerative agriculture is vital. Digital tools use accurate, up-to-date data to create tailored regenerative agriculture solutions. These consider soil conditions, weather conditions, microclimates, and current crop growth or land use, as well as individual budgets and local regulations.

Platforms offering site-specific data will likely reign supreme in 2024. A view of sustainability that extends beyond simple carbon metrics and one-size-fits-all solutions is necessary and will enable the establishment of realistic, actionable objectives for growers, promoting sustainability and formulating strategies tailored to local environments.

#4 Managing Data with Advanced Cloud Solutions

Innovation in agriculture is often data-dependent and the cloud gives researchers the ability to collate, manage, and extrapolate information from data in a way that was previously unimaginable. Anticipated exponential growth in farm data emphasizes the transformative impact—IDC (International Data Corporation) has estimated that by 2036 the amount of data collected on the farm will increase by more than 800 percent . Cloud tools enabling real-time access to field trial data reduce trial duration and cost, and the volume and scope of trials can be increased.

Cloud applications span every aspect of agriculture, optimizing crop management, soil insights, multi-season crop monitoring and analysis, and leveraging local knowledge for decision-making. Cloud-based solutions foster collaboration between researchers, agronomists, and farmers, providing R&D companies with an efficient, cost-effective, and scalable solution.

#5 Innovation Across the Agricultural Spectrum

Agriculture’s innovative history is turning towards sustainability and environmental protection, marking a transformative era. The new year will see progress in climate-resilient crop development.

At the farm level, digital technologies empower farmers to process and use the data they collect. AgTech solutions can help farmers and agronomists measure and demonstrate the return on investment of agricultural technologies. Amidst global challenges, stakeholders using AI and machine learning will drive unprecedented innovation in food production.

A Pivotal Year for AgTech

In 2024, the rise of Gen AI, the impact of digital twins on field trials, and the evolution of cloud-based technologies will revolutionize the AgTech landscape. Various entities, including my own company, Agmatix, are using these cutting-edge technologies, crafting advanced software solutions to reshape the field of agronomy.

Agmatix is a cutting-edge company delivering digital solutions for Ag professionals, harnessing agronomy data science for agri value-chain optimization. www.agmatix.com.

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