CAAR is pleased to welcome Eric Gregory, director of marketing for BrettYoung Seeds, to the CAAR board of directors. 

As the newly appointed Canadian Seed Trade Association’s liaison to the CAAR board of directors, Gregory’s position on the board will ensure that the spirit of collaboration between CSTA and CAAR remains strong.

“CAAR is an important organization for Canadian ag retailers and I look forward to helping to advance the meaningful work that Mitch and the current board have underway, including giving retailers a clear, strong voice in the broader ag industry,” he says.

Gregory brings over 20 years’ experience in the crop-inputs sector through agronomy and sales roles with independent retailers, and product management and marketing positions with distributors and manufacturers. He has held numerous board positions including chair of the Prairie Certified Crop Advisers program.

“We recognize the value that our partner associations’ liaisons bring to CAAR” says Mitch Rezansoff, executive director of CAAR. “Eric brings a wealth of experience to this role and I look forward to working alongside him and the entire board of directors to build and communicate CAAR’s value to our members.”

Gregory’s insight into ag retailers providing seed and seed treatment services will be especially beneficial to CAAR as the association reviews its current, and considers future, programs and services.

“It’s a good fit,” says Rezansoff. “The more representation we have at the table, the more clearly we can see the needs of the Canadian ag retail industry and work to fill them.”

CAAR extends its gratitude to Todd Hyra of SeCan for his many years of service to the CAAR board as the previous CSTA liaison.